Other projects I've had the opportunity to work on in a variety of roles and capacities.

As part of the CVS Digital Pharmacy team, I collaborated with product and engineering to create an online order cancellation solution for retail customers. The new design reduced customer service calls and prevented unnecessary prescription fillings.

By empowering customers with more control over orders, it improved their overall shopping experience, minimized unwanted communication, and lowered re-stocking expenses.

I also explored an additional feature for users that might be interested in alternatives to order cancellation. The product team recognized the value in this idea and planned to revisit the concept as a future enhancement.

While at Workflow by Design, I served as the lead UX and UI designer for the Total Workflow Solution (TWS)—a cloud-based platform that automates the workflow through the entire lifecycle of artwork projects.

In this role, I introduced a comprehensive design system, optimizing efficiency, scalability, and ensuring design consistency. I also collaborated with the product team to create print and digital training materials to assist in the onboarding process for new TWS customers.

My contributions extended beyond the app, introducing research methodologies and implementing an Agile framework, which greatly improved our development processes.

I led the design for a new responsive website— including illustrations and icons—for the CMMI Institute, a technology commercialization entity affiliated with Carnegie Mellon University.

Alongside my design tasks, I played a key role in supporting UX design and research initiatives, ensuring a comprehensive approach to the project's success.

As the lead designer, I spearheaded the development of a responsive website for SunTouch, a leading brand in electric floor heating and snow melting systems. The website primarily targeted potential customers by highlighting the diverse range of products SunTouch offers—with a strong emphasis on the lifestyle benefits.

The website also addressed the needs of a secondary audience, which included existing customers, installers, and contractors. They would often visit the website in search of tutorials, support, and other valuable resources. Our objective was to create a resource that intuitively delivered content to both user groups, while keeping visitors engaged.

I served as the lead designer for the UNH Cooperative Extension's "Leveraging Broadband in NH" project. The primary objective of this initiative was to educate Granite State residents about the advantages of broadband internet for both individuals and businesses, with a particular focus on empowering those in rural areas to advocate for equal access.

Our aim was to develop a website that not only conveyed information effectively but also fostered engagement and encouraged visitors to take actionable steps in their advocacy.

In addition to design, my responsibilities encompassed branding, video storyboarding, and providing support for video graphic production.

I led the visual design efforts for a new, responsive website for Great Bay Community College. Our primary goal was to position Great Bay as an accessible and cost-effective choice in higher education, emphasizing its wide array of courses and strong community ties.

The challenge lay in catering to three distinct audiences: prospective students, current students, and alumni. To address this, we updated the website's architecture to be more user-friendly for potential students. We also integrated a new content management system (CMS) for streamlined communication of time-sensitive information to current students. Finally, we showcased alumni accomplishments and their positive contributions to the community, reinforcing the college's value proposition.

I was the lead designer for Inflexxion's interactive health assessment tool, Healthy Habits Screening™. This screening tool was designed for flexibility, allowing patients to complete it either at home or in the waiting room just before their appointment.

The guided questionnaire streamlined the assessment process, enabling patients to complete it efficiently and receive immediate feedback. The results could then be easily shared with a healthcare professional for discussion.

In addition to my UI design responsibilities, my role extended to art direction for video shoots and the selection of voice-over talent, contributing to the comprehensive development of the tool.

I collaborated with ECCO, a global premium comfort footwear company, to roll out a homepage refresh, along with coordinating email marketing campaigns and display ads. This project marked a significant stylistic shift for ECCO, transitioning from a sole product focus to a more brand-aware approach, emphasizing lifestyle and luxury.

Additionally, I led the conceptual design process for a mobile app dedicated to ECCO's newly launched BIOM product line. BIOM footwear, designed as a natural running shoe, prioritizes preserving the natural biomechanics of the foot and ankle. The app aimed to promote this innovative line, foster a running community, offer education on proper shoe fitting, and connect runners for a holistic experience.

I partnered with Tyler Technologies' research department to conceptualize the MyWork app, a product designed for municipalities to track, coordinate, and approve administrative requests. This was a web-based solution that would be device-agnostic, compatible with smartphones, tablets, and desktops.

A comprehensive approach to this project allowed us to explore ways MyWork could seamlessly integrate with Tyler Technologies' suite of products, granting users real-time access to expense claims, time off requests, and department schedules.